In the digital landscape, SEO has become one of the powerful marketing strategies meant for business growth. SEO’s full form stands for search engine optimisation, which involves optimising a website for achieving un-paid or organic traffic by ranking on the search engine result page. In simple terms, it brings certain changes to the website content and design, which makes it more favoured to a search engine. A study trend revealed that 30% of users have clicked on the first search result on the page, followed by 15% on the second result, and finally 10% on the third result. Taking help from SEO companies in Bangalore will not only drive more traffic but also helps to get the users who are interested in your website content. This is how SEO tends to works: Go for keyword research: If you wish to rank higher, then you have to decide the keywords before implementing your SEO campaigns. Keywords are referred to all the words and phrases that users search in platforms like Google and Bing